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What the numbers actually say about mobile app onboarding (and what to track)
Sep 17, 2025
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The Empty Restaurant Test: A Framework for Digital Social Proof
Sep 10, 2025
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Pricing Poker: Blindly Find Your Best Price with a 24 Hour Test
Aug 27, 2025
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The Elevator Is Moving And You Have Only 15 Seconds
Aug 19, 2025
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The 30-Second Make-or-Break: Why Your App's First Impression is Everything (And How Most Get It Wrong)
Aug 12, 2025
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